Exclusive access to 1000s of buyers
60% of attendees only visit ONE show each year –
the Midwest Foodservice Expo

Visibility with top execs
65% of attendees were business owners, executives, chefs and highly placed managers

Drawing from a wide region
2013 attendees came from Wisconsin and 13 other states

Not the usual crowd
40% of attendees said 2013 was their first time at the Expo

ALL of foodservice attends*

*2013 attendees were able to select up to three operation types that best apply to their business when registering.

Attendees by volume
57% of last year’s attendees had an alcohol license

Variety in ownership
57% of attendees came from single independent establishments
23% came from chain brands, franchises and establishments with multiple locations

Major foodservice groups
High profile meetings bring roughly 11% of attendees – a record 17 partnerships were formed in 2013

2013 Conference Partners

American Culinary Federation (ACF) Chefs of Milwaukee
Association for Healthcare Foodservice (AHF)
American Correctional Food Service Association (ASFSA) – Northern Lakes
Club Managers Association of America (CMAA) – Badger Chapter
DeRosa Corporation
Froedtert Health
Golf Course Owners of Wisconsin (GCOW)
Greater Milwaukee Hotel & Lodging Association (GMHLA)
National Association of Catering and Events (NACE) – Southern Wisconsin Chapter
School Nutrition Association (SNA) – Wisconsin
SURG Restaurant Group
Wisconsin Association of Campground Owners (WACO)
Wisconsin Academy of Nutrition and Dietetics (WAND)
Wisconsin Bakers Association
Wisconsin Bed & Breakfast Association (WBBA)
Wisconsin Hospitality Group – Applebee’s General Manager Meeting
Wisconsin Hotel & Lodging Association (WHLA)
Wisconsin Restaurant Association

Best resource for building business
Midwest Foodservice Expo brings you a focused market of buyers looking to touch, taste and test before they buy.

Reserve your booth today!

Statistics are based on answers provided on attendee registration forms from the 2013 Wisconsin Restaurant Expo, now Midwest Foodservice Expo. Students and exhibitors are NOT reflected in these statistics and figures.